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In a press release published on 26 April, eToro said the portfolio’s core focus will be the companies operating to support Bitcoin adoption. Dani Brinker, eToro’s Head of Portfolio Investments, said that while Bitcoin’s price makes headlines, the most significant change in the industry comes from the companies building value around it.

“Our aim is to provide retail investors with an easy way to get exposure to companies that deliver a service or product essential to the further adoption of bitcoin,” he said in the company’s release. 

BitcoinWorldWide is one of over forty thematic CopyPortfolios available on eToro. Users can invest in the portfolio from as little as $1,000 without incurring any management fees, and it includes companies such as Paypal, chip manufacturer Nvidia, mining hardware producer Canaan, and Coinbase. It includes a Bitcoin allocation, as well. 

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The company intentionally excluded organizations that are bullish on Bitcoin but have no business units related to its activity. For example, eToro will not feature MicroStrategy in the portfolio as its treasury holdings are its only connection to Bitcoin. According to the company, Bitcoin’s value chain includes companies operating in the mining, semiconductor, payments, exchange, custodian, and insurance aspects, as well as the asset itself. 

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